It seems the really provocative and interesting videos are all directed by the same group of people. Spike Jonze and Michel Gondry are definitely in that group, and so is Jamie Thraves, who directed Radiohead’s video for ‘Just’ and is my connection to today’s song, ‘The Scientist’ by Coldplay.

Inspired by the lyric “Oh let’s go back to the start,” Thraves came up with the reverse-action concept for this video, his goal being to tell a tragic tale with a happy ending. It’s a powerful bit of filmmaking, all the better for the lovely song it accompanies.

Continue reading →