Dreamworks Animation has thrived as a smart-ass, pop culture savvy alternative to more innocent kiddie fare. Many of the jokes in films such as Shrek and Madagascar are designed to fly right over children’s heads and get a few chuckles out of the adults forced to accompany them to the theater.
Contrast that to the films of Pixar, which are powerfully heartfelt and human (even when about toys, car or rats) and more interested in character development and story than in-jokes and alternative soundtracks.
There is certainly a place for the films produced by both of these studios, but when it comes to true quality, it’s no contest.